Will the ‘digital dogs’ buy into your marketing plan?
Director, Digital Marketing
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Do you have an eye for design?
We are looking for a creative Art Director with agency experience to translate marketing and branding strategies into innovative and impressive campaigns that stimulate targeted audiences. Candidates should have hands-on experience in a fast-paced, team environment with brand development, campaign creation, web design and best practices, print/digital production as well as photography/video direction.
Must be proficient in Adobe Creative Suite and possess excellent typography, color and design skills. B-to-B experience, awareness of digital media and evolving platforms, familiarity with wire-framing tools, video editing and photography experience are all a plus.
Full-time and freelance opportunities.
We offer competitive salaries, 401(k), profit sharing, comprehensive health benefits and some really great co-workers.
Please include resume, salary history and portfolio when applying.
We are looking for a talented full-time Staff Writer to translate complex topics (technology, medical, industrial products, legal, finance) into regular pieces of compelling original content used in public relations, social media and sales initiatives.
Candidates should have the ability to work closely with engineers, software developers, product managers, and other subject-matter experts to understand products and services, identify story angles, and produce compelling copy that meets business goals. Technical writing experience is preferred.
Must be a prolific writer capable of understanding complex businesses and producing regular content (articles, blog copy, case studies) for a variety of industries.
We offer competitive salaries, 401(k), profit sharing, comprehensive health benefits, and some really great co-workers.
Please include resume and portfolio (writing samples) when applying.
The inventor and leading manufacturer of the stone-coated steel roofing category has hired SWBR to lead digital and traditional advertising and marketing efforts, aiming to make a significant dent in the marketplace.
Headquartered in Corona, Calif., and owned by Fletcher Building of New Zealand, DECRA® Roofing Systems manufactures premium shakes, tiles and shingles that protect homes and light commercial buildings from damaging weather, including hail and high winds. They’re tough, but look good, too.
Or, as the company likes to say, DECRA “has been providing ageless beauty, superior performance and lasting durability since 1957.”
Seeking a bolder and more aggressive approach to advertising and marketing efforts, DECRA approached us to solve some specific challenges, which is a favorite past time of ours.
One of our first assignments for the B2B/B2C account: an integrated campaign that launched May 1 with the unveiling of DECRAstorm.com, a responsive landing page featuring roofing products, frequently asked questions and a headline-worthy rebate offer. We developed messaging and creative, hammering home DECRA’s high-quality stone-coating steel roofing and the homeowner rebate incentive.
And there’s more to come, as we’ll be taking the DECRA brand to even greater heights over the course of 2017.