Big Barker
The Challenge
An online-only business with a faithful social media following and five-star Amazon reviews, Big Barker sought added awareness punch, and they wanted it via the credibility of PR.
We’re glad you found us. Now let’s talk about how we can help more of your prospects find you too. Please give us a few basic details and we promise to get back to you quickly. Thank you!
If you’d like to join our talented staff, then we’d love to hear from you. To be considered for any of our available job openings, simply fill out the form below and submit your resume.
SWBR is looking for a creative intern who is a detail-oriented, problem-solver with a positive attitude. Join our team to work on a wide range of projects, do research and participate in brainstorms and ideations. You will assist our team to gain valuable, real-world experience. We need someone who can jump right in and help out wherever needed.
The requirements
- Please upload your resume
- Reference link to your online portfolio in resume or cover letter
- Innovative ideas, sharp eye for layout and awareness of design trends
- Excellent verbal and written communication
- Eagerness to learn and help where needed
- Solid knowledge of Adobe Creative Suite (InDesign, Illustrator, Photoshop)
- Adobe After Effects and video editing experience is a plus
- Currently enrolled as a junior or senior pursuing a bachelor’s degree related to advertising, marketing or design
SWBR is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.
We’re excited to get to know you better, see if we’re a good match for one another, and if all goes well, maybe we can take this relationship to the next level.
3865 Adler Place | Bethlehem, PA 18017
phone 610.866.0611
email team@swbrinc.com
An online-only business with a faithful social media following and five-star Amazon reviews, Big Barker sought added awareness punch, and they wanted it via the credibility of PR.
The Philadelphia-based company provides handcrafted, American-made orthopedic beds that seek to improve the quality of life for big dogs — and we entice local, regional and national media outlets to tell that story.
PR can be visual and sometimes it’s not at all. However, Big Barker, its mission and its products are a fun story to tell with great visuals. Oh, and dogs! Cute, lovable, loyal dogs!
How do we raise Big Barker’s awareness, elevate the company’s products to top-of-mind status and encourage purchasing action? Through tried-and-true media relations techniques.
In under 12 months, we generated more than 20 times the media coverage from the previous year, landing hits on digital, print, radio, podcast, TV and social channels.
We produced hits in pet industry publications, reviews on pet blogs, and television and radio coverage. Since working with us, Big Barker has appeared in or been mentioned in the likes of BuzzFeed, Forbes, Huffington Post, 6ABC’s Action News, Atlanta Journal-Constitution and PetAge.
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