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The right marketing partner is critical for success

marketing partner

As a business owner, your sole focus is to make your business thrive. You want the business to grow, to do right by your customers, to reward your employees, and provide for your family. Your desire to do all of this keeps you focused each day and awake some nights.

As a marketing firm, our sole focus is to help your business thrive. We want to help you reach new prospective customers, engage current customers more frequently, feed your sales team leads, and do everything possible to prove our worth each day. As a family-owned advertising agency, SWBR is a marketing partner that shares your passion as a business owner. It’s also why we work tirelessly to exceed your expectations.

Exactly how we help your business thrive varies greatly and depends on a number of factors. However, our efforts often revolve around a few common solutions. Outlined below are three proven marketing initiatives we routinely roll out with great success for our clients.

Optimize media strategy

Every media tactic comes with pros and cons. With countless options available today, finding the right media mix for your business can be a daunting task. 

Billboards provide a tangible aspect of being able to drive past your marketing that many business owners love but require your customers and prospects to do just that. Television allows you to engage a broad audience, but as more families “cut the cord” and shift to streaming options, your message isn’t reaching every household that it used to reach.

Digital media provides the ability to reach a very broad or niche audience depending on your business and offers cross-device targeting to reach that audience frequently, but requires the right partner for it to be implemented effectively. 

We can help your business by building a media strategy that reaches your current and prospective customers in the most efficient way possible, maximizing every media dollar spent and tracking which dollars are providing the highest ROI.

Increase monthly website leads

How many leads is your website delivering each month? Do you want more?

Your website should be the heart of your marketing ecosystem, with advertising efforts driving website visitors and tactics like remarketing and marketing automation in place to re-engage those visitors after they’ve left your website.

It’s important to have a holistic strategy that ensures prospective customers are finding you online and then be proactive to ensure they keep your business top-of-mind as they consider their options. These levers working together are essential in garnering quality website leads each month.

We can help grow your business by assessing any existing digital strategy in place and making needed improvements to deliver more quality leads.

Save time and money

Let’s face it, as a business owner, there’s never enough time in the day to complete every task on the docket. With your time being a precious commodity, you want to remain focused on running the business and improving your bottom line. 

With marketing responsibilities ranging from website upkeep and media buying to social media and email marketing, you may find yourself spending more time than you’d like focused on marketing your business. A marketing partner can work with you and your team to guide strategy development, coordinate with vendors, and take on time-consuming tasks. 

As your marketing partner, we can help save you time and money by streamlining your marketing efforts.

Whether you’re looking for help with something mentioned here, have a specific project in mind, or are just curious about what we would suggest to help your business thrive, let’s chat.

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Ernie Thomas

STIEGLER

PRESIDENT

Advertising is in Ernie’s DNA as he’s a third-generation family member to join the business his late grandfather founded. With that pedigree comes an almost six sense of identifying the “it factor” needed to create campaigns that spark customers to action. Ernie (or ET) uses his outgoing personality to connect with clients to build strong collaborative relationships. He digs deep to uncover new opportunities that will make a measurable difference for each client’s business. A graduate of Eastern University and Saint Joseph’s University (MBA), he has the book smarts and experience to elevate brand communications with strategies that challenge the status quo. He’s always guiding Team SWBR toward the correct target audiences, smartest campaign messages, right digital channels and best traditional tactics suited to boost sales.

When he’s not working, Ernie enjoys spending time with his wife and daughter. He’s also an avid golfer still searching for his first hole-in-one.