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Creative minds inquire within.

If you’d like to join our talented staff, then we’d love to hear from you. To be considered for any of our available job openings, simply fill out the form below and submit your resume.

Advertising Design Intern

SWBR is looking for a creative intern who is a detail-oriented, problem-solver with a positive attitude. Join our team to work on a wide range of projects, do research and participate in brainstorms and ideations. You will assist our team to gain valuable, real-world experience. We need someone who can jump right in and help out wherever needed.

The requirements
- Please upload your resume
- Reference link to your online portfolio in resume or cover letter
- Innovative ideas, sharp eye for layout and awareness of design trends
- Excellent verbal and written communication
- Eagerness to learn and help where needed
- Solid knowledge of Adobe Creative Suite (InDesign, Illustrator, Photoshop)
- Adobe After Effects and video editing experience is a plus
- Currently enrolled as a junior or senior pursuing a bachelor’s degree related to advertising, marketing or design

SWBR is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.

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We’re excited to get to know you better, see if we’re a good match for one another, and if all goes well, maybe we can take this relationship to the next level.

3865 Adler Place | Bethlehem, PA 18017
phone 610.866.0611

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Jessica Dentith

Digital Content Strategist

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SWBR launches redesigned, responsive website for Arrow Fastener

SWBR recently launched a redesigned and fully responsive website for Arrow Fastener, providing the world-renowned fastening tool company with an interactive and user friendly experience.

Arrow Fastener has three main goals with delivering a fresh

  1. Refresh the Arrow Fastener brand
  2. Seamlessly connect Arrow consumers to retail partners
  3. Boost Arrow’s online presence by creating a fun, customer-centric site.

Working closely with our client on project scope, visual design and site development, we believe we delivered on all three.

Who is Arrow Fastener?

For more than 80 years, the Saddle Brook, NJ-based Arrow Fastener has empowered their consumers to tackle and complete simple home projects quickly, cleanly and, ultimately, with pride. Their most popular tool — the Arrow T50 staple gun — is the best-selling staple gun in the history of staple guns, with more than 50 million sold worldwide.

Though the company has seen great success for nearly a century, Arrow Fastener was looking to make changes with their digital presence and enhance the presentation of their staple guns, glue guns, rivet guns, hammer tackers, nail guns, fasteners and more.

SWBR’s team was there to lend a helping, creative hand., as shown on desktop monitor, smartphone and tablet

In a mobile-first world, the new is fully responsive across all platforms, and designed specifically to reduce loading days or technical glitches. As a result, customers have the same experience, regardless of being on their mobile device, desktop or laptop.

Designed for convenience, consumers can easily locate tools and fasteners to complete their various home and DIY projects, along with detailed descriptions of each product. The site provides a clean shopping experience by connecting the consumer to Arrow Fastener’s many retail partners.

Awesome Online Presence for Awesome Consumers

With a target audience comprised of 20-to-30-year olds, and new or existing homeowners, Arrow Fastener wanted to provide solutions to any questions customers had concerning home and do-it-yourself (DIY) projects.

Now, the site offers relatable content in the form of how-to videos, professional tips, social media engagement, and project ideas.

A user can follow easy steps to reupholster a chair by watching one of Arrow Fastener’s how-to videos, along with reading about the tools needed and learning where they can find them. They can also scroll through the company’s Pinterest boards and Instagram pictures to uncover new projects.

And if they want to connect even further, users can follow the company on their YouTube channel, and Facebook, Google+ and Twitter accounts.

Jessica Dentith

Digital Content Strategist

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