Turn active listening into a competitive advantage
We’re glad you found us. Now let’s talk about how we can help more of your prospects find you too. Please give us a few basic details and we promise to get back to you quickly. Thank you!
If you’d like to join our talented staff, then we’d love to hear from you. To be considered for any of our available job openings, simply fill out the form below and submit your resume.
SWBR is looking for a creative intern who is a detail-oriented, problem-solver with a positive attitude. Join our team to work on a wide range of projects, do research and participate in brainstorms and ideations. You will assist our team to gain valuable, real-world experience. We need someone who can jump right in and help out wherever needed.
- Please upload your resume
- Reference link to your online portfolio in resume or cover letter
- Innovative ideas, sharp eye for layout and awareness of design trends
- Excellent verbal and written communication
- Eagerness to learn and help where needed
- Solid knowledge of Adobe Creative Suite (InDesign, Illustrator, Photoshop)
- Adobe After Effects and video editing experience is a plus
- Currently enrolled as a junior or senior pursuing a bachelor’s degree related to advertising, marketing or design
SWBR is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.
We’re beyond ecstatic to announce SWBR’s hard work and creative efforts landed us three Silver ADDY Awards from the American Advertising Federation of the Greater Lehigh Valley (AAF-GLV). The awards show took place March 16 in downtown Allentown.
The American Advertising Awards, aka the ADDYs, is the nation’s largest and most competitive ad creative contest conducted annually by the American Advertising Federation (AAF), attracting more than 40,000 entries every year. It is a three-tiered national competition, recognizing the best forms of advertising from media of all types throughout the nation.
The three-person panel selected SWBR as Silver ADDY winners in three different categories – Campaign, Copywriting, and Internet Commercial Campaign – representing our building/construction and banking/financial clients, respectfully.
“It’s an honor to see our team’s hard work, strategic prowess and creative excellence recognized through such a prestigious award,” said Scott Friedman, SWBR President & COO. “We strive to elevate our clients’ brands every day, and we view these awards as validation of our efforts.”
Campaign – Arrow Fastener, 10 Weeks of Awesome
Continuing our successful streak with Arrow Fastener (remember when we won a Gold ADDY for their website?), our 10 Weeks of Awesome campaign landed us an award this year, too.
Designed to boost brand awareness, 10 Weeks of Awesome was a sweepstakes for potential and current customers to enter to win Arrow Fastener tools and cash prizes.
Week after week, one $1,000 winner and 100 tool winners were chosen, totaling $10,000 cash prizes and 1,000 tools by the end. The campaign launched in mid-October 2017 and ran until mid-December 2017, pulling in more than 30,000 entries.
A major kudos is in order to our team (and trusted partner!) who worked relentlessly on seeing this project through:
[Learn more about this campaign.]
Copywriting – Peoples Security Bank & Trust
When Peoples Security Bank & Trust looked to establish themselves in the area, their Scranton-based marketing team entrusted us to bring brand awareness to the Lehigh Valley. We developed an effective creative campaign that positioned PSBT as a “community bank plus” – a term coined to communicate their big banking power while maintaining a small-town personal touch.
Using simple visuals to enhance logo recognition, the campaign relied heavily on effective copywriting. The AAFGLV recognized the efforts of our small, but mighty team.
Internet Commercial Campaign – Paslode 21˚ Social Video Campaign
To illustrate the improved productivity and end-user experience of Paslode’s 21˚ No-Debris Nailing System, SWBR anchored the campaign around a fictitious condition: “Flying Plastic Welt Syndrome.” The second video, in a tongue-in-cheek approach, chronicled “The Land of Forgotten Nails” to highlight the waste-saving efforts of Paslode’s product.
The videos were promoted via paid social posts on Facebook, Twitter and Instagram to reach a defined framer audience in 10 key markets across the United States.
This project wouldn’t have existed without these go-getters (and, again, some awesome trusted partners) making it come to life:
[Learn more about this campaign.]