New faces in new places
Adding a portfolio of new clients while growing alongside longtime ones means we need to make moves. We’re proud and excited to report a number of promotions with new or expanded responsibilities, plus a new hire for the SWBR team. Let’s get to it:
Donna Sinko has been promoted to senior vice president of digital and creative services. In her elevated role, Donna will play a key role in strategic agency decisions and guiding the organization’s direction while maintaining existing responsibilities of cost-estimating and scheduling campaigns, communicating with vendors, overseeing digital capabilities and coordinating projects within the creative and production departments. [READ MORE ABOUT DONNA’S ROLE AND HER ACCOMPLISHMENTS]
Annemarie Dodenhoff has been promoted to creative director, a role that will have her overseeing our creative team. She will lead efforts in developing and driving creative vision for all of SWBR’s clients, while also managing client relationships. With her vision, Annemarie will shape cohesive, compelling visual narratives that communicate client brand identities. She also will play a key role in nurturing and inspiring the agency’s creative talent. On top of all of that, Annemarie will continue developing agency branding and new business initiatives. [READ MORE ABOUT ANNEMARIE’S ROLE AND HER ACCOMPLISHMENTS]
Mike Walbert has been promoted to vice president of strategic communications. In this role, he will lead client communications and marketing strategy efforts to ensure that agency resources are maximized and campaign capabilities exceed client expectations. Mike will support these objectives in addition to his current roles of providing account service and overseeing SWBR’s communications department, which offers public relations and social media management services. [READ MORE ABOUT MIKE’S ROLE AND HIS ACCOMPLISHMENTS]
Jessica Dentith has been promoted to account coordinator. In her expanded role, Jessica will continue to lead social media management for clients, including industrial and building materials clients, while also providing account management and strategy assistance with SWBR’s roster of clients. [READ MORE ABOUT JESSICA’S ROLE AND HER ACCOMPLISHMENTS]
Mackenzie Liberatori is has been hired as account coordinator. Mackenzie will focus on servicing public relations accounts, bringing her skills in media relations, content development and new business development to the position. She also will assist with account and project management. [READ MORE ABOUT MACKENZIE’S ROLE AND HER BACKGROUND]
Lots going on and lots more to come at SWBR.